The Artemis program has challenged NASA to return astronauts to the moon. Originally ordered to return to the moon by 2024, the program has been delayed by funding issues, the pandemic, and technology challenges.
What could be so great about a spacecuit that it would take years to develop and come with an R&D cost of $1BN?
Current spacesuits, built for an average man, now limit some astronauts’ ability to do their job. For example, “NASA astronaut Anne McClain canceled going on what would have been the first all-female spacewalk outside the space station after deciding that the spacesuit was too large for her.” This unfortunate incident contributed to NASA’s decision to create the spacesuit of the future.
NASA set goals of developing a spacesuit that will fit a broad range of body types, keep astronauts safer while they do spacewalks, and allow for greater mobility.
For now, NASA reports challenges with getting access to materials for the new suits. Some technological problems also remain to be solved. Finally, more funding will be needed to complete the suits by the revised target date in 2025.
NASA continues to make progress in its quest to the moon, despite troubling obstacles. Here at StratMg, we wish you well with making progress toward your mid- and long-term goals as well!
Keep an eye out for more “fun finds” to come and get in touch with your industrial manufacturing marketing questions today!
–parin
Managing Partner
Image source: NASA
With over two decades of experience, Parin leads an expert demand-generation agency, StratMg, that helps industrial manufacturing clients achieve unambiguous and quantified organic sales growth across the US, EMEA & APAC.
Parin has built & positioned StratMg to be a value-added marketing services provider that strives to create a culture of quantified sales-driven marketing initiatives leading to sustained business growth through channel management, diversification, new customer acquisition and retention strategies and tactical execution.
