This week for Fun Finds Friday we’re looking at another example of smart technology entering daily life. The Smart Shoe!
The smart shoes market size was valued at $115.3 million in 2018 and is expected to reach $223.4 million by 2026, registering a CAGR of 9.1% from 2019 to 2026.
Smart shoes are engineered with integrated technology to boost comfort, convenience, and good health. So, what can they do?
Bluetooth-connected accessory insoles link activity to a smartphone app. Technology features also include:
Another smart shoe company, Zhor Tech, has designed shoes specifically for construction workers. A safety insole feature counts steps, detects fatigue, and evaluates the posture of wearers. This technology is also able to then alert a supervisor if an accident incurs.
Furthermore, Ducere Technologies has created Lechel footwear for people with visual impairments. An interactive navigation feature can help guide people through the use of vibration in the feet.
As industries continue to evolve and grow, it’s fun to watch how new technologies get applied! Wishing you a great weekend, and, as always, get in touch with your industrial manufacturing marketing questions.
–parin
Managing Partner
Photo credit: Nike
With over two decades of experience, Parin leads an expert demand-generation agency, StratMg, that helps industrial manufacturing clients achieve unambiguous and quantified organic sales growth across the US, EMEA & APAC.
Parin has built & positioned StratMg to be a value-added marketing services provider that strives to create a culture of quantified sales-driven marketing initiatives leading to sustained business growth through channel management, diversification, new customer acquisition and retention strategies and tactical execution.
