What does “unicorn” mean in the world of startups? A “unicorn” is a privately-held startup valued at over $1 billion. And according to MKE Startup News, Blue Line Battery, a Wisconsin manufacturing startup success may be poised to become a unicorn.
Founder and CEO of this Beloit, Wisconsin based company, Dustin Herte would not confirm or deny industry insider rumors. However, in a recent interview he acknowledged that “24 to 36 months is totally reasonable for (Blue Line) being a unicorn.”
That’s a remarkable timeline for a company founded in 2015. Just this month, March 2022, they achieved a $3.1 million seed funding round goal.
Blue Line CEO Herte credits the company’s success to the team of founders and their employees as much as their innovative battery technology. He cites their ability to listen to feedback and rapidly make improvements as a key differentiator.
Herte said, “Today we’re making a killer product. But it was because we listened.”
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Image credit: Blue Line Battery website