● 65,000 search queries per second
● 80% of major purchases starting with online research
● 70% of all online experiences begin with a Search Engine
So how do you make sure your business is showing up when those searches are happening – by optimizing your website with Search Engine Optimization (SEO) best practices.
StratMg, a leading SEO company in Illinois, has seen SEO stand the test of time. Along with SEO exposing new areas of growth for our clients, some that were not even on the radar of the executive staff, it continues to be one of the most cost-effective and consistent sources of new leads.
We advocate that every business implement an SEO strategy and look at it as more than a marketing program but as a “cost of doing business.”
Serving as an SEO agency for small businesses and industrial manufacturers, we want all our clients to understand and gain from the benefits of SEO while creating a program that becomes one of the best investments they will make for their company.
SEO is a strategy executed by organizations to introduce themselves and their capabilities to a Search Engine. Since your business is unique when working with small business SEO consultants, like StratMg, which provides SEO services in Illinois and nationwide, you should expect a strategy tailored to your business goals.
Search Engines, like Google, act as a “Reseller” representing your company. It is up to your company to educate the “Reseller” on who you are, what you offer, and ultimately, who would be the ideal lead for you.
Combine that information with creating a sense of trust in your brand for the “Reseller”, you can expect the eventual quantity and quality of organic traffic routed to your storefront, i.e., your website, to increase.
Gaining the trust of the reseller takes a concerted effort. The positive gains of SEO will take time, but once the wheels are in motion, and more importantly, kept in motion, the trajectory of results is tremendous. It is a gift that keeps on giving.
First, and perhaps the most obvious, is complying with best practices when developing the architecture of your website topology while also considering the calibration of hundreds of variables that directly relate to the end-user experience, whether they are on a desktop, laptop, or mobile device.
These on-site variable calibrations are critical to ensuring the Search Engine can successfully index the website in detail. This is where the Search Engine learns about your true identity, your true passion, your purpose, and what the ideal prospect is for your company.
And as critical as a step this is, any SEO agency for small businesses, including StratMg, knows that this step is just a ticket to the game.
The next step is to show the Search Engine that your brand could be trusted, i.e., creating domain authority. Search Engines deploy an artificially intelligent algorithm, so it is critical to build up domain authority through building an eco-system that is strategically identified and contextually aligned to your business capabilities. There is no one-size-fits-all solution for this step, and all businesses should expect a strategy unique to their needs.
With our in-depth experience and quantified success as small business SEO consultants, our clients can expect their brand to have an enhanced domain authority in a quantified and consistent manner.
At StratMg, an SEO company serving Illinois and states across the nation, we believe in complete transparency in all our relationships. Driven by Results … Period, we are passionate that whether our clients need SEO services in Illinois or outside the state, they consistently see the needle move in lead generation.
Click here to see a few starter packages we have created to give you a taste of how we go about with our SEO philosophy.