Strat Marketing Group
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Manufacturing Marketing Tactics

marketing automation and personalization driving increase in global market size for marketing automation from $11.4B in 2017 to $20.3B in 2021 with projections that it will reach $25.1B by 2023

Marketing Automation and Personalization for Results

More and more manufacturers are adopting marketing automation and personalization. Over the last 5 years, global marketing automation market...
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Increase Website Conversion Rates four ways to boost conversion - Decrease page time. Limit Image and Video Sizes. Simplifiy Website Navigation. Provide Relevant Content.

Increase Website Conversion Rates

Lower Page Load Times Dramatically Increase Conversion Rates Did you know that page load time directly correlates to website...
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simplify the buyers' journey to grow sales 77% of buyers describe their most recent job as complex or difficult

Simplify the Buyers’ Journey & Grow Sales

    Buyers have hard jobs, so how can you, as an industrial manufacturer, make it easier for them?...
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Nostalgia Marketing Content Strategy - target the hour main emotions

The Power of Nostalgia Marketing Content Strategy

Nostalgia Marketing has become one of the most popular social media trends of 2021. It’s easy to see how...
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B2B Marketing Tactics ROI - the chart shows that 50% of B2B marketers said email has the high ROI, 43% said Search Engine had high ROI, 34% endorsed Content Marketing, 32% endorsed Live Events, 23 endorsed social media, 16% endorsed PPC/Display ads, 13% endorsed Telemarketing as having high ROI, 11% endorsed retargeting, and the remainder got less than 10% endorsement.

B2B Marketing Tactics ROI: What the Data Says

Which B2B Marketing Tactics Produce the Highest ROI? Today’s industrial manufacturing marketers have many tactics to choose from: Email,...
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shows a graph from 2008 to 2020 with monthly podcast listening by percentage of the U.S. Population 12+ years old. 9% listened to podcasts in 2008 and 37% listened to podcasts in 2020. This is why trends in manufacturing advertising include the increased use of podcast ads.

Trends in Manufacturing Advertising: Podcasts

B2B spending on print advertising continues a steep decline, -9.82% from 2019 to 2020. So where are manufacturers spending...
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Past Posts
July 12, 2021

Improve Supply Chain Communication for…

July 9, 2021

Fun Finds Friday: Smart Shoes

July 7, 2021

Benefits of Smart Manufacturing for…

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Audience Segmentation
Lead Generation
Demand Generation
Data Quality & Procurement
Marketing Automation
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Our Results

With over a decade of experience in working with hundreds of industrial manufacturing companies, our contribution and results speak for itself.

Over

100
%

Industrial Manufacturing Clients

Over

125M
%

Million Attributable Revenue Impact

Over

92
%

Successful Project Rate

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