The Aha Moment: Know when to Pivot your Sales Strategy to Optimize Revenue Growth
Revenue growth is a direct function of a successful sales strategy. Analyzing the success of current sales efforts allows you to amend those that are no longer working and continue those that are.
A couple of suggested steps to evaluate the effectiveness of a sales strategy:
Each of these suggestions require willingness to self-evaluate. Monitoring your goals and steps within the sales process will help understand where success, or lack thereof, is stemming from. The ability and commitment to change and adapt as necessary will keep you in an ideal position for closing sales.
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With over two decades of experience, Parin leads an expert demand-generation agency, StratMg, that helps industrial manufacturing clients achieve unambiguous and quantified organic sales growth across the US, EMEA & APAC.
Parin has built & positioned StratMg to be a value-added marketing services provider that strives to create a culture of quantified sales-driven marketing initiatives leading to sustained business growth through channel management, diversification, new customer acquisition and retention strategies and tactical execution.