Although for many reasons we may not look back on 2020 with great fondness, there is some good news. A recent study indicated some 65% of manufacturers like you say your content marketing success was more successful than 2019. This is outstanding!
There is, however, room for improvement, as the vast majority of you (85%) say it is still only moderately successful. So where does that leave you in 2021?
Consider the same study also indicated over half of manufacturers have one or no marketing experts on-staff. As we get ready to turn the page on 2020, marketing strategy, lead generation and nurture, and a connection to sales simply can’t be left to chance. Marketing expertise and guidance is crucial to growth.
At StratMg, this is what we do. We specialize in helping small to mid-size manufacturers grow. Visit our extensive content library at the revamped stratmg.com to learn how to move beyond ‘moderate’ success and make 2021 your best yet or better yet, feel free to Contact us and let’s talk it through.