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small business marketing strategy

consider mobile device optimization to improve SEO for B2B YouTube Videos

SEO for B2B YouTube Videos

    One of the top ways to drive more relevant traffic to your company is through SEO for...
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Graphic shows key drivers for B2B Buyers sharing content. 52% share content the tells a strong story that resonates with their buying committee. 45% share content that includes relevant/shareable links that they can share immediately. 44% share content that is packed with shareable stats and quick-hitting insights. 40% share content from influencing peers, other internal stakeholders on the buying team. 32% share content that is ungated and easier to share with colleaugues.

What B2B Buyers Want

B2B buying is hard. What B2B buyers want is help along the way from you, a potential source. But...
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when you're building a B2B YouTube channel, consider how you will measure success. The graph shows metrics marketers use to measure success of video content as follows: video engagement 62%, video views 61%, Leads/clicks 60%, brand awareness 44%, customer engagement/retention 41%, bottom line sales 27%, and other 7%

Building a B2B YouTube Channel

Details matter when building a B2B YouTube channel. Your YouTube channel is so much more than a library of...
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social listening tools for small businesses

Social Listening Tools for Small Businesses

  More companies are benefiting from using social listening tools for small businesses. How can manufacturers and other B2B...
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Past Posts
September 29, 2022

B2B Manufacturing Marketing Strategy –…

September 13, 2022

9 B2B Email Marketing Tips…

July 26, 2022

Honing Your Manufacturing Marketing Message

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