If you’re like most of our manufacturing clients, the reduction in trade shows over the past two years hit...
Surveys say respondents prefer to receive an HTML email instead of a plain text email but plain text emails...
Which B2B Marketing Tactics Produce the Highest ROI? Today’s industrial manufacturing marketers have many tactics to choose from: Email,...
Providing relevant information quickly is the top content priority for industrial manufacturing marketers in 2021. Email newsletter lead nurturing...
Artificial Intelligence (AI) technology has reshaped marketing in recent years. We previously covered how AI and content intelligence in...
Last week StratMg Managing Partner Parin Mody reviewed lead conversion and follow-up, and where budget allocation would be the...