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B2B Supply Chain Transparency = Competitive Advantage

Interest in B2B supply chain transparency has climbed in the wake of the disruptions caused by the COVID-19 pandemic....

Manufacturing Marketing Budget Benchmarks for Manufacturers

  Many of our manufacturing clients ask us how much they should spend on marketing. Marketing budget benchmarks for...

U.S. Manufacturing Growth Indicators

If you’re wondering about the health of the manufacturing sector, the Industrial Production and Capacity Utilization report provides excellent...

Manufacturing Marketing Buyer Personas

    Manufacturing marketing buyer personas commonly hold one of four titles: Procurement Manager, Design Engineer, Maintenance, Repair, &...

Email Marketing for Manufacturers

Surveys say respondents prefer to receive an HTML email instead of a plain text email but plain text emails...

What to Tweet as a Business

We all run into dry days when the ideas just won’t flow. So, we put together this list of...
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